We are delighted to have been appointed by the RNLI to deliver an exciting innovation programme in Cornwall and Devon. 'Design Out Drowning’ aims to find new solutions to reduce the number of people that drown in the UK and Republic of Ireland, whilst creating social value for the communities involved.
Team members from top left to bottom right: Matthew Stone, Adam Harris (RNLI Lifeguard Supervisor), Amy Sergison, Bethia Thomas and Kathryn Woolf.
A community design project
Starting in Cornwall and Devon, we are working with the RNLI and local communities to understand how people use the coastline and perhaps put themselves and others at risk of drowning.
Our aim is to create a series of design innovation briefs for solutions that have the potential to save lives. By spending time with people around the coast, whether they are holiday makers, anglers, surfers or dog walkers, we hope to be able to identify new opportunities for products and services that will significantly reduce drowning incidents around our coastline.
We are working in collaboration with local design partners Matthew Stone, Amy Sergison, Bethia Thomas and Claire Stevens to conduct user research, build partnerships and develop ideas with the RNLI and local communities.
Will Roberts, Innovation Manager at the RNLI said, “The overarching aim of the Design Out Drowning programme is to develop a portfolio of sustainable products, services and interventions that reduce the risk of drowning. Our local teams and volunteers already do a fantastic job of implementing community safety plans. Made Open will work with them to show the value of a design led, human centred approach to innovation. We look forward to working with the team and feel confident that this programme will add wider social value to the whole community.”
Can you help us Design Out Drowning?
We would like to speak to anyone who has first or second hand experience of a ‘close call’, or been rescued from the sea in Cornwall or Devon. If you have a personal experience to share or an idea to reduce drowning, please contact the team on 01872 862547 or fill in a short online survey www.designoutdrowning.org/survey
We are also keen to chat to interested parties – local businesses, schools, colleges, RNLI volunteers, councils, charities, entrepreneurs, designers etc, who may like to be involved in the project.